oa Draagvlakversterking voor ontwikkelingssamenwerking

Web 2.0 and social media for strengthening the support for development aid: opportunities, challenges and state of the art

This article reflects upon the question how web 2.0 and social media can be used to strengthen the public support for development aid. Based on a literature review, desk research and a survey administered among 26 NGO’s that are active in the North, the article discusses (1) the opportunities and challenges of web 2.0 and social media and (2) the use of these media by Belgian development aid organizations.